Social Responsibility
At NYWD, we believe that it is everyone's responsibility to give back. Our founders, Aleksandr and Michael, immigrated to the United States in the early 90's and with hard work, achieved the American dream. Now in the position to pay it forward, Aleksandr and Michael decided to build philanthropy into the core of NYWD.
Throughout our 20 years in business, we have donated a significant number of frames annually to those who may not be able to access the eyewear they need. In January 2019, we donated 24,571 sunglasses and optical frames to the SLO Noor Foundation and Clinic, an inspiring initiative on the west coast devoted to making quality healthcare available for all.Read More.
In addition, we make contributions to Tikva Children's Home, FEMA, Memorial Sloan Kettering Cancer Center, St. Jude Children's Research Hospital, and UNICEF. As a company, we strongly believe it is our privilege to support our community, and we will continue participating in projects specifically dedicated to bringing eyecare to people in need.